Ealy Hopkins is “brand” new. Cranberry was approached to help this entrepreneur brand a new breed of accounting firm. Her is firm based on education and understanding.
The look needed to be very approachable and reflect the personality and amazing energy of their founder, Barbara Hopkins. The tagline “Find strength in numbers” was chosen to reflect not only the accounting business but Ealy Hopkins’ commitment to the community.
Since opening her business is growing steadily. Her new ad campaign launched this past fall with a layered approach: non-profits, small business and corporate clientele.
Marketing components to date include: Logo, tagline, brochure, stationery, direct mail, website, impact logo for lobby, newsletter, advertising, signage, trade show booth, seminar materials, and press releases.
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